WHAT EXACTLY IS

Vaginal Bleaching?

Vaginal bleaching, aka “vaginal lightening” or “intimate area lightening,” entails using a specialized treatment to lighten the labia or general bikini area, Michael Cackovic, MD, an ob/gyn at The Ohio State University Wexner Medical Center, tells Health. “The name implies lightening the vagina itself, which is inside the woman’s body, but this is not the case,” he says, clarifying that the procedure focuses on the vulva (the part of a person’s genitals that exist outside of the body).

Much like anal bleaching, vaginal bleaching can be done with a laser treatment or topical creams that are applied directly to the skin, Jessica Shepherd, MD, an ob/gyn in Texas, tells Health. In general, the vulvar area—mainly the labia—ends up looking brighter or lighter as a result.The results, however, don’t usually last very long, Ife J. Rodney, MD, FAAD, founding director of Eternal Dermatology + Aesthetics, tells Health.

vaginal bleaching1

 “As the darker color of the vulva is actually the normal color, these skin bleaching procedures may only give temporary lightening,” she says. “Once you stop using the creams or don’t continue to get chemical peels consistently, then the darker color will return.”

RELATED: 7 Things You Probably Didn’t Know About Your Vulva, but Should

WHY WOULD SOMEONE

Bleach their vagina?

“It’s purely aesthetic,” Shepherd says. It’s “not uncommon” for labias to darken with age, especially in women with darker skin tones, Cackovic says, and some women may not like to see that change. It’s hard to say exactly where the idea that a vagina needs to be lighter or brighter comes from, but Shepherd says the porn industry may have something to do with it. “We get social constructs in nudity in the adult film industry that make people think the vagina should look a certain way,” she says. Some women also tend to think that a bleached vagina makes them “look more youthful or attractive, and so they bleach it,” Lauren Streicher, MD, a professor of clinical obstetrics and gynecology at Northwestern University Feinberg School of Medicine, tells Health.

But, from a “purely physiological perspective,” Shepherd says that there will usually be areas of hyperpigmentation that can lead to darker skin in areas where there are usually hair—and that that’s totally normal. Those dark spots are also not a bad thing. “All vulva, perinea, and labia are unique to every person,” Shepherd says. “Having it a little bit darker doesn’t necessarily mean that it’s unhealthy or unnatural. People should feel empowered by how their bodies are in a natural state.”

RELATED: Can CBD Lube Really Make Sex Better—and Tighten Your Vagina? We Asked an Ob-Gyn

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Hospital is maintained excellently. No problems for patients. Thanks to Dr. Kailash Ochwani & his team for giving greatest service to the patients.

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Rajkot, India

Very good nature & Treatment of consultant Doctor & staff too are very supportive..Highly Recommend Hospital & Interior Catches you fully 👌👌

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

There are two "KAILASH" where Happiness & Peace of mind Guaranteed.. one is "Kailash Man Sarovar" and another is "Dr. Kailash Ochhvani Sir hospital.... So don't wait to meet Shiva at Man Sarovar and to meet your kid Krishna at Being-Mom..... Happy Maha Shivratri... Thank you GOD & Thank you SIR Thank you SIR Thank you SIR

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Rajkot, India

Congratulations for your new starting. May you will get more and more success 💐 Very advanced technology used in your IVF lab set up which is proud of Sauratra👍

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Rajkot, India

Best hospital and nature is also good of staff members. very hygienic hospital....Good atmosphere and facility. Everything is perfect in this hospital for infertility...

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

Helping nature of doctor and good staff👍👍

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Rajkot, India

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Rajkot, India

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Rajkot, India

Thank you Doctor and entire staff of hospital...

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot,India

Good experience no words God bless you always

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Rajkot, India

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Rajkot, India

One of the finest infrastructure as well as well equipment instrument…

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

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Rajkot, India

Best gynec

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Rajkot, India

Bahut hi achcha response Mila doctor se aur bahut hi acche se Dhyan dete Hain patient mein , verry good dr. Kailash

Raj Lalwani

Rajkot, India

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